What is a Merchant of Record?
A Merchant of Record (MoR) refers to the entity that is legally responsible for processing and accepting payments on behalf of a business or organization. Basically, it enters into agreements with payment processors, financial institutions, and card networks to facilitate the acceptance of payments from customers. The Merchant of Record is crucial in the B2B payment ecosystem because it assumes the legal and financial responsibilities associated with processing transactions. This includes tasks such as handling refunds, complying with regulations, and ensuring the security of payment data. In many cases, especially in international transactions or when a business operates in multiple countries, using a third-party Merchant of Record service can simplify the complexities of payment processing and compliance with various local regulations.
In summary, a Merchant of Record acts as the legal and financial intermediary between the customer making a payment and the business receiving that payment, ensuring smooth and secure transaction processing.
What types of businesses need a Merchant of Record?
Many businesses can benefit from using a Merchant of Record (MoR), especially those that want to expand into new markets where they don't have a local presence. Kyshi as an MoR helps businesses collect payments from their African customers efficiently and securely, making it easier for them to enter the thriving African market.
What are the benefits of having Kyshi as a Merchant of Record?
- Simplified Expansion
- When a business uses Kyshi’s MoR service, it can seamlessly expand its operations to the African market without the complexity of setting up individual payment processing and compliance infrastructure. This allows for faster market entry and reduced operational overhead.
- Regulatory Expertise and Risk Mitigation
- Kyshi's team of experts stay up-to-date on changing regulations and tax requirements, so businesses can focus on what they do best: providing value to their customers, crafting great products and service offerings, and winning new customers rather than how to get paid.
- Customised Solutions
- We recognize the individuality of each business. Hence, Kyshi offers tailored MoR solutions to meet its specific needs, customizing our platform to align with the goals and ambitions, regardless of whether you're a startup, a rapidly growing business, or an established industry leader.
Optimized Payment Conversion
The Kyshi MoR allows businesses to optimize their payment flows through support for various payment methods, dynamic currency conversion, and localized checkout experiences. This leads to higher transaction approval rates and improved customer satisfaction.
Improved Customer Trust
By ensuring data security, compliance with privacy regulations, and transparent payment processing, Kyshi’s MoR helps global businesses build trust with their customers, contributing to long-term customer loyalty and a positive brand reputation.
- Dedicated Onboarding
- Global businesses that use Kyshi’s MoR benefit from a dedicated team that guides them through the onboarding process, aids in seamless integration, and offers continuous technical support. This guarantees an efficient transition to utilizing the MoR Platform, enabling businesses to focus only on their core operations.
If you own a business aiming to operate globally, you need a partner who understands the complexities of reaching African customers. Kyshi offers specialized Merchant of Record (MoR) solutions that simplify the process of expanding into new markets and accepting payments from customers worldwide.
Join the public beta test today and see how Kyshi can help you achieve your global business goals.
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